Tuesday, July 18, 2017

DirectDep's Mascot

One of the recent whiteboard explainer videos we produced at Wienot Films provided me a unique challenge. In addition to the regular storyboarding and final drawing of the whiteboard footage, I also had the challenging assignment of creating a cartoon mascot of sorts to represent the company. The company, DirectDep, provides a services connecting court reports doing depositions with attorneys who need them. I was thus charged with creating a fun mascot in the look of a stenograph machine. We affectionately called her Deppy.

We went through a few different versions of Deppy, getting feedback from the client throughout the design process. After narrowing the design to a specific look, I had to create two main versions: one with wings and one without them. We always want clients to be happy, so I even ended up producing different wing options to make sure we got everything just right. 

Another unique challenge of this video was creating a very stylized, more realistic look for the characters instead of something more cartoony. Our whiteboard characters are usually a bit more loose and less realistic in their style, making this video a fun challenge. At Wienot Films, we like to produce all kinds of whiteboard videos--from cartoony people to animals to toys to robots--so when I got the challenge to make the characters more realistic, it was a fun challenge. Plus at the end of the day, we always want the client to be happy. 

So with that introduction, here’s the final video:





For your next hand drawn whiteboard animation from Wienot Films, contact Marc and tell him Jim sent you. He’ll get you started on your next explainer video in style!